Jeff Lillywhite

Jeff Lillywhite

Salt Lake City, UT 801-350-9000 Direct 801-350-9019 vCard

Jeff is a licensed patent attorney heading up the intellectual property procurement group for the firm. He offers clients workable business options to IP legal issues. The complex nature of patents, trademarks and copyrights can become expensive if unmanaged. Jeff has many years of experience working with top national law firms and consulting with in-house legal groups to find cost-effective IP solutions that make sense.

Representative Experience

Jeffery M. Lillywhite is a patent attorney of Pia Anderson Moss Hoyt. He has extensive experience in intellectual property, including patents, trademarks, trade dress, trade secrets, copyrights, contracts, unfair business practices, IP disputes, social media and marketplace enforcement matters. Jeff has worked with direct selling, affiliate program and party plan companies for over a decade and has assisted with wide-ranging legal issues related to their industries.



Jeff has more than 20 years of experience in the management, preparation and prosecution of all aspects of U.S. and foreign patent issues. He assists clients in various areas of technology, including semiconductors, projectors, liquid crystal displays, data transfer devices, catheters, prosthetics, printer components, automobile components, and other structural devices, software, chemical processes, and supplement manufacturing methods. Jeff works with start-up companies, large national, and foreign-based companies.



Jeff assists filing trademarks in over 150 countries around the world, filed hundreds of applications in the United States, and advises clients about their trademark portfolios. He works with clients to build their brands and strengthen their intellectual portfolios. Jeff creates strategies to procure intellectual property rights, establish brand protection, and enforce the rights through online marketplaces, social media and other marketing platforms. He has extensive experience in working with marketplaces, like Amazon and eBay, and has helped many online sellers set up their brand registries and take down rouge sellers.



Jeff helps clients identify intellectual property rights, such as copyrights, that may be missing in a client’s portfolio. Copyright registrations can be a powerful tool to take down rouge sellers, copycats and pirate companies in the U.S. and abroad. He files copyrights in the United States and assists with filings in foreign countries, like China, to bolster a client’s portfolio. Many intellectual property rights work together and can be effectively used to reduce knock-off and counterfeit sellers. Copyrights are very effective for taking down posts and listings that are copied. He has extensive experience in working with social media platforms, like Facebook and Instagram, and has helped many clients take down unwanted posts.


In-House Experience

Jeff has contracted to companies to serve as in-house counsel. He manages teams and works with other departments in operations, marketing and regulatory groups to create processes to work effectively together. His past experience includes General Counsel for Miche Fashion Company and IP Counsel for MonaVie and Jeunesse.

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Professional Admissions, Associations, and Honors

State Bar of Utah

Washington DC Bar

Federal District of Utah


Franklin Pierce Law Center, University of New Hampshire / J.D.

University of Utah / B.S. (Major Mechanical Engineering)